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Episode 156 - Beth Kanter: Social Media in Nonprofits: Letting Outsiders In and Letting Insiders Out

Monday, November 24, 2014, 7:54:04 AM

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In this episode, our guest Beth Kanter describes how Networked Nonprofit (NNP) organizations use transparency, agility, and simplicity to share and shape their work. Networked Nonprofits use social media to raise awareness of social issues, organize communities of interest, and improve how they provide services. Ms. Kanter discusses how NNP's facilitate conversations between people and between people and organizations to expand their efforts easily, quickly, and inexpensively.

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Average Rating: 4stars  integrating social networks into non-profits, Friday, February 06, 2015

By Ryan Johnson :

Thank you for this podcast!
As a young person who is fairly engaged in social media, I was asked to start a Facebook page for the program I am interning for. As it was promoted, the page was supposed to be a way for grandparent caregivers who care for their grandchildren to connect with each other. The problem that I seem to have come across, is that while some grandparents are tech-savvy, most of the 60-somethings we deal with don't even use the internet. I know that "knowing your target audience" is key to any organization utilizing social media, and after listening to this podcast I've been encouraged to not give up, but instead to re-purpose the Facebook page as a tool for something else. What that is remains to be determined, but hope to be able to use some of the advice and knowledge that Beth presented in this podcast to make it a successful online presence for the organization.

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